Convert more website visitors.
Close more sales.
Our free Offer Roast helps B2B companies transform their website into a powerful sales weapon.
Is this you?
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The Offer Roast is entirely free. Our hope is that you gain an understanding of how we approach messaging and websites to ultimately trust us with yours. But there’s no expectation or pressure to work with us going forward.
With a clear message on your website, you’ll eliminate the repetitive step in sales conversations where you explain what you do and what your distinctives are. Spend more time talking to your prospect about what matters to them and less about who you are and what you do.
The Offer Roast is focused on giving you actionable recommendations of things you can do to improve both your website and your messaging. This will enable you to get more from your website, right away, with or without our help.
We evaluate all aspects of your website, including how it’s performing from an SEO perspective. Quickly get an understanding of the actions you can take to get more visitors to your website.
The Offer Roast will give you the insights to help improve the conversion rate of your website to enable your website to work better for your business.
The Offer Roast gave me insight into why our target customer may be confused about how we can help. We were able to take steps to make it clear and get more understanding with our target market.
Thomas Dobbs
CEO – slashBlue
How it works:
30-minute discovery.
You’d be surprised how many business websites do not reflect what they actually do. That’s why our first step is always to have a 30 minute chat with the sole purpose of understanding your business, offering, and unique distinctives.
There is no sales pitch or discussion of “what we can do for you” whatsoever. This meeting is purely to help us provide accurate recommendations.
We get to work.
We get to work applying our expertise to your website and evaluating it based on our 15 critical components necessary for a winning B2B website.
Roast debrief.
Once our Roast is complete, we have a 45-minute meeting to go through our findings and recommendations, and to answer your questions.
All yours.
The Roast is yours to keep. We’ll send it over to you for you to chew on and implement or you may choose to hire us to help you implement these recommendations.
We're Coefficient
We’re a Minneapolis-based messaging and website agency with decades of experience.
Our team has personally led software startups and other business ventures.
We love bringing clarity to technology and other companies with complex value propositions.
We’ve worked with B2B technology companies of all sizes, from startups to Fortune 500.
The Offer Roast took the mystery out of how I can improve my website and gave me a tool to reference when I champion for changes internally.
Lana Nelson
VP, Operations and Client Services – Ellingson & Ellingson, Ltd.